AFTER 33 years the MS Ireland Readathon is at risk due to Covid-19 and its effects on fundraising activities in 2020, but the charity are hoping with their new interactive website, families and schools around the country will sign up and save Ireland’s oldest fundraising event.
With MS Ireland expecting a decrease of fundraised income of over €1 million this year, the charity and the thousands of people they support around the country are depending on their flagship event more than ever if they are to provide the same level of service next year.
The MS Readathon begins on November 1 and lasts the full month.
Ava Battles, Chief Executive of MS Ireland, said, “We are delighted that the MS Readathon will go ahead again this year. Young readers, parents, teachers and schools have continued to support the MS community, reading and raising funds to help people living with MS and their families. This is greatly appreciated and as each annual MS Readathon comes around, we want to acknowledge their efforts and we look forward to readers young and old rediscovering their love of reading. The MS Readathon is our biggest fundraising campaign and we simply cannot keep our services running without it. This year, it takes on a whole new level of importance as we hope to mitigate the impact of Covid-19.”
Students read whatever they like, as much as they can for four weeks. On the new website readers can earn virtual Reward Badges and Stars for the goals they achieve, they can build their avatars, share their campaign on social media and rate and review the books they read. For more information see www.msreadathon.ie